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Asbicon’s “GAIN and WIN” makes it simple to Win in Sales & with Shoppers

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In our quest to enable the success and ambitions of Consumer Goods professionals and organisations, Asbicon teams put a lot of thought and effort to create a simple and structured methodology – GAIN and WIN.

GAIN and WIN is based on four key pillars:

  1. G – Get New Customers
  2. A – Augment Customer Spend
  3. I – Increase Frequency of Purchase
  4. N – Nurture & Grow Profits

This allows organisations and individuals to build capabilities and provide business solutions as the market needs and complexities evolve. It also allows an organisation to enable its Sales & Shopper Marketing teams with required levels of capabilities based on seniority and roles that they are responsible for. For e.g. Entry level & Junior Sales people can benefit by being proficient in all the capsules of G pillar, while the Senior Sales & Shopper Marketing professionals can drive further value from the capsules of A & I pillars. The N pillar further provides support to the Senior Management.

Asbicon has a lot of further content structured on the GAIN and WIN methodology which can be mapped to individual business needs. To see the GAIN and WIN methodology in detail and to find out how Asbicon can help drive further value through your Sales & Shopper Marketing functions, please visit www.asbicon.com or write to us on info@asbicon.com. We would love to take you through the methodology in detail and explore how it can help you.

Regards

Team Asbicon

(Asbicon is a “Sales & Marketing Support Company” focused on the Consumer Goods & Services sector. Asbicon enables this through its 6 verticals of Research, Assisted Advisory®, Capability Development, Data services , Dezign services & IT solutions providing Retail & Distribution effectiveness to its clients)

 

Asbicon GAIN and WIN

Asbicon launches Training solutions platform Asbicon Learning for Consumer Goods and Services Sector focused on Structured and Progressive Growth

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Asbicon Learning, the capability development arm of the Asbicon Group (www.asbicon.com) launches Training Solutions focused on the Consumer Goods and Services Sector. Asbicon Learning’s capability development solutions are based on it’s proprietary and trademarked methodology GAIN and WIN

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Asbicon Learning’s Training Solutions are structured into Training Packs and Learning Capsules

Training Packs:

Each pillar of the GAIN and WIN Methodology as below consists of 5 constituent Learning Capsules( please refer to the GAIN and WIN Visual) and is structured as a Training Pack which can be delivered in a physical 2 Day workshop where all 5 Learning Capsules will be covered.

1) G- Get New Customers
2) A- Augment Customer Spend
3) I- Increase Frequency of Purchase
4) N- Nurture and Grow Profits

Learning capsules:

Individual Learning Capsules can also be bought by companies and Individuals online which can be delivered virtually in Interactive mode by experts from the Consumer Goods and Services Sector.

Asbicon Learning is proud to have experts from the Consumer Goods and Services Industry on its panel who have spent years in this sector. These Experts will be delivering the Learning Capsules as well as Training Packs so that the delegates of Asbicon Learning’s Training programs benefit not only from Industry leading content but also from real practical experience of experts from the sector.

Through its GAIN and WIN methodology, Asbicon Learning also provides HR functions and Commercial Capability functions in an organisation with a Ready-made structured approach to get their resources trained in a progressive way by seniority and job-level

Asbicon Learning’s Training content is ready to be delivered in the following Geographies*:

1) United Kingdom
2) United States of America
3) Europe (English Content with English & French Delivery)
4) Middle East (English content with both English & Arabic verbal delivery)
5) India (English content with English,Hindi,Tamil, Malyalam,Punjabi,Bengali & Marathi verbal delivery as required)
6) Sri Lanka (English content with English, Sinhalese & Tamil verbal delivery as required)
7) Indonesia (English content with both English & Bahasa verbal delivery)
8) Canada (English Content with English & French Delivery)
9) Africa (English Content with English & French Delivery)
*Other geographies can be serviced if required in English

Asbicon Learning can also create Custom-requirements based Training for clients if required.Clients can also use Asbicon’s own training facilities in UK, Dubai and India if required at an added cost

Asbicon Learning Courses can be booked from now for delivery starting 15th January 2017

For further info or any questions, please get in touch on info@asbiconlearning.com

(Asbicon is a Consumer Goods & Services specialist firm focused on “Growth Solutions for Aspiring Brands”. Asbicon enables this through its 5 verticals of Research, Assisted Advisory®, Capability Development, Data services & Design services providing Retail & Distribution effectiveness to its clients)

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Asbicon’s “GAIN and WIN” framework granted TradeMark in Europe

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We are pleased to share that Asbicon’s proprietary framework “GAIN and WIN” to support structured and progressive Growth for Consumer Goods and Services organisations has now also been granted a TradeMark in Europe.