Insights

Asbicon conducts qualitative research to enable NPD for a Consumer Goods leader at Asbicon’s Knowledge and Experience Centre in the UK

Asbicon conducts qualitative research to enable NPD for a Consumer Goods leader Asbicon Research (asbiverse.com/intent-focused-research), the research division of Asbicon Group (www.asbicon.com) in partnership with Asbicon Studio (www.asbiconstudio.com), the creative arm of Asbicon successfully conducted co-creation sessions for a NPD packaging optimisation project for global Consumer Goods giant. The objective of these sessions was to […]