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Insights

Asbicon Learning courses are now CPD certified.
Sales & Shopper Marketing training now with an international accreditation!

• World-class Sales & Shopper Marketing training for all levels • Choose between Online Training, Virtual Assisted Learning or Classroom Training • Accumulate CPD points through Asbicon Learning Do you want to create a team of Sales & Shopper Marketing Superstars? At Asbicon, we’ve teamed up with CPD (https://cpduk.co.uk), the leading independent accreditation institution operating […]

16 January 2018

Asbicon appoints Derek Botha for its Africa operations

Asbicon is proud to announce the appointment of Derek Botha as its representative for Africa. Derek will be instrumental in developing and delivering Asbicon offer to clients in Africa. Derek is a veteran of the Consumer Goods industry with over 25 years experience in senior Sales & General Management positions across various Consumer Goods companies […]

29 November 2017

Asbicon’s “GAIN and WIN” makes it simple to Win in Sales & with Shoppers

In our quest to enable the success and ambitions of Consumer Goods professionals and organisations, Asbicon teams put a lot of thought and effort to create a simple and structured methodology – GAIN and WIN. GAIN and WIN is based on four key pillars: G – Get New Customers A – Augment Customer Spend I […]

16 November 2017

Passion in Sales- What are the boundaries?

For the past many years, there is a daily ritual I have. Watching a movie or a series episode everyday. I devote 1 to 2 hours almost daily towards this and feels quite therapeutic, relaxing and interestingly enough provides me with some good insights. After all, the cinematographic worlds many times are a reflection of our real worlds. There are certain clips which inspire,motivate or even force you to think about applications in real life. I will be sharing some of those in days to come but this particular one from a movie I recently watched was hilarious and thought provoking at the same time. How much passion in Sales is Good? Are there or should there be any boundaries? What do you think?

9 November 2017

Asbicon conceptualises and executes “Win with Customer” Distributor Conference for the Middle Eastern and African partners of a Consumer Goods major

Asbicon was tasked with developing and delivering a Distributor Conference based on identifying synergies between the distributor markets and the business teams of the client and to help facilitate multi functional relationship development within teams across geographies. Asbicon supported the client’s objective through conceptualising the overall theme of the conference linking it with celebrating success, […]

6 November 2017

Ankur Shiv Bhandari shared his insights on “Gaining and Retaining Customers for Profit” at SOAS, University of London

As part of the ongoing association between Asbicon and University of London, Asbicon MD, Mr. Ankur Shiv Bhandari shared his insights on “Gaining and Retaining Customers for Profit” at SOAS, University of London on 11th Oct 2017. The session witnessed participation from Under Graduate, Post Graduate and PhD students. We would like to thank Dr. […]

26 October 2017

Ankur Shiv Bhandari, MD, Asbicon Group shares his views on ‘IoT (Internet of Things) Market in India’ for India Retail Report

Ankur Shiv Bhandari, Managing Director, Asbicon Group shares his views on ‘IoT (Internet of Things) Market in India’ for India Retail Report 2017-18, which was released at India Retail Forum. The category is undergoing a radical increase currently globally and is also expected to impact the Indian market heavily in the times to come. The […]

10 October 2017

Asbicon launches E-Learning for Consumer Goods-Test Drive it on us!

We are delighted to announce that several of Asbicon’s Training modules for Consumer Goods professionals are now available as e-Learning capsules through Asbicon’s Learning Management System. Each of our e-Learning capsules is completely self-led yet highly engaging through our interactive activities and role-plays. You will be taken through the training by consumer goods experts who will use real-life examples based on their own experiences. We are pleased to share that the following 5 learning capsules are now available to purchase online: G1 – Channel, Customer and Consumer Landscape Mapping G2 – Understanding the Customer, Shopper and Consumer G3 – Structured Selling Framework G4 – Basic Negotiation G5 – Basic Distributor Management Launch Offer on G1 – Free Trial!  

6 October 2017

Multiple Vacancies in UK & India for Design & Technology Professionals

Asbicon, “The Sales & Marketing Support Company” invites applications for multiple vacancies as below to support growing client requirements. The positions could be available at its locations in the United Kingdom and/or its offices in Chandigarh region or Gurgaon in India. Vacancy 1 Designation: Art Director Location: United Kingdom/Chandigarh-India/Gurgaon-India Experience: 6+ years Qualification: Graduate – Any Specialization Job […]

21 September 2017

Asbicon celebrates 8 Successful Years!!

Asbicon is proud to celebrate its 8th Anniversary. On this occasion, we would like to thank our clients, partners and fellow Asbiconians around the world who have been the pillars of our Success and Growth in this journey. Asbicon takes pride in being a preferred partner across 50+ countries for Domestic and International (Fortune 500) […]

8 September 2017