Insights

The Shopper in Shorts Ep 03 – Shopper and Consumer are always different, even if it is the same person!

Shopper and Consumer are always different, even if it is the same person! In this episode of ” The Shopper in Shorts” series, Ankur tries to highlight why a Shopper and Consumer need to be identified and treated differently even if it is the same person. #shopper #consumergoods #trademarketing #categorymanagement #shoppermarketing #fmcg #quorn #quornfoods #asbicon […]