Shopper Research

Is your Brand winning at PoP? Test with Real Shoppers at Spl Offer Price of £ 9,999*only

Shopper Research for Category and Pack at Point of Purchase

(Including Focus Groups, Eye Tracking and Logistics)

Special Offer £ 25,000 £ 9,999* only

Asbicon brings to you, a special 2017 offer to test your category and/or pack performance, planned initiatives and potential strategic concepts. This offer includes:

  • Definition and Alignment of Research Objective and KPIs
  • Alignment on Focus Group Participants’ Profile
  • Development and Alignment of Focus Group Questionnaire
  • Recruitment of Focus Group Participants (up to 4 groups of up to 6 participants each in 1 day)
  • Moderation of Focus Groups
  • Global Focus Group Live Streaming
  • Venue hire (1 day)
  • Alignment on Eye Tracking Objective and KPIs
  • Eye Tracking Equipment hire
  • Building of an up to 5 Bay Aisle, to simulate Point of Purchase** (includes closest look and feel, excludes products) – to be used for 1 day
  • Conduct of Shopper Eye Tracking exercises at the Point of Purchase (up to 24 Focus Group Participants)
  • Research Reporting for aligned KPIs on Focus Groups and Eye Tracking


*This offer is only available for research conducted at Asbicon Office in Berkshire, UK

*Any expenses/costs not included above will be charged extra.

*In case Asbicon consultants are required to travel to client offices, the expenses for the same will be   charged extra.

*This offer is only valid for bookings made until 28th February, 2017 (bookings need to be made by this date, research can happen within 3 months of booking)

*This offer price is applicable per category only

*The price excludes applicable taxes


**Products to fill the shelves for Eye Tracking to be provided by the client.

For this special offer booking, please contact us on, quoting reference ET2017

To conduct this research at other locations, please get in touch for a bespoke quote.

0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *