Asbiverse Assisted Advisory® supports the development and optimisation of Route to Shopper® through multiple services, including the following:
Shopper Marketing
Category Management
Point of Purchase Effectiveness
Key Account Management
Customer Joint Business Planning
Sales force Effectiveness
Channel Management
Distributor Management
Value Chain Management
Trade Spend & Promotions Management/ Optimisation
Revenue Growth Management
Asbiverse does this through its proprietary and trademarked methodology “GAIN and WIN” using the GAIN-XF Model. This includes using individual capsules within each pillar – G, A, I, N of the GAIN and WIN framework as below. Solutions delivered through individual capsules are relevant to different stages of business requirements.
