Our Data & Analytics practice enables Category and Shopper conversations through insights. We enable the journey from ‘Insights to Ideation through to Implementation’ for Consumer Goods & Retail Brands using the following offerings:
- Category Analysis
- Shopper Behaviour Mapping
- Data Cleansing
- Data Structuring & Segmentation
- Data Analysis
- Data Models and Projections
- Data Visualization
- Insight Mining
- Machine Learning
- Artificial Intelligence
- Applications & Software focused on Point of Purchase (PoP) success
With the help of Asbiverse’s data analytics, Consumer Goods & Retail Brands can gain further knowledge about the Categories and Shoppers they serve. This helps them refine their offer and plans to be more relevant.